Bye Bye QR Code!

We have to be honest, we’ve NEVER been big fans of the QR code concept. It’s a strange looking thing that feels out of place and seems to be finicky at best. Sometimes though, an idea is ‘almost there’ it just needs that final push to get it where it needs to be.

Ricoh has been working on the ‘clickable paper’ concept for a couple of years but they just released the app for both IOS and Android here in the states so things are heating up! Check out the video below to get an idea of how this works.


As you can see this is awesome stuff and we’re excited to see where it goes in the mainstream world. To be honest we’ve been blown away at the technology behind the kids LeapFrog books. For instance if you have the LeapReader pen, which we have, and you look close enough at the books that go with this you can see the ‘coding’ in the pictures. It’s only obvious if you really get in close but the way the pen interacts with the books is REALLY cool and we can’t recommend these enough if you’re a parent.

Whether it’s educational, or for marketing purposes, we can’t wait to see where this new technology goes. Bye bye QR Codes!